Gwynnedd Council
Snowdonia Mountains and Coast brochure 2010
The annual Snowdonia Mountains & Coast brochure aims to increase visitors to the Snowdonia area, providing listings of hotels, guest houses and places to stay. To ensure this, the client keeps a database of all regular advertisers in the brochure, and sends application forms to all reminding them to apply for an advertisement. New advertisers are also welcome to apply, and can request an application form directly from the client. To uphold the brochure’s success each year, it is formatted in the same way, structured by area, making it a handy guide for newcomers to Snowdonia.
PGA managed each stage of the project from start to finish; processing the advertising booking forms and designing and publishing the brochure. To ensure it maintains a fresh appearance, PGA revived the design for the 2010 brochure, with new images for the cover and inside pages. Each stage was completed working to tight deadlines, leading up to the distribution of the brochure in December.
